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Sweetfolk Studio
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Sweetfolk Studio
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Journal

You know how in the princess and the frog the frog is actually a prince? This is like that except every flower is Jen. 

This was one of those projects that was pure joy from start to finish. The magic flowed from our very first email exchange, and w
It’s like design therapy for your business. 

The Clarity Call is for you to bring all of your big bad design and site problems so we can work through them together - because you’re already busy - and we all know what it’s like to b
Swipe for the kindest words from @drinkelysi on our packaging and identity project. 

As I was restarting my studio after many years in tech all I wanted (still want) to do was work with creative people on the businesses they’re passionate abou
New project alert! So excited to show off @drinkelysi — a dream brand — vegan, organic, gluten-free superfood lattes (landing on your shelves soon!)

An award-winning bartender specializing in innovative flavour development, Madi reached
Sweetfolk Journal vol. 01 🌱 link in bio

Weekly on Thursdays. Drop a (free!) subscribe and come hang out! This week we’re talking about creative careers in tech, trends in luxury industries, action packed memoirs and this weeks design inspo.
Today’s exercise of free will was this nine page Instagram essay in direct response to a friend asking if I could use “a serif like Helvetica”. No sir, I cannot. 

That said a few friends and clients have also mentioned to me lately